Biyernes, Hunyo 17, 2011

ESSENTIAL RELATIONSHIP OF COMMUNICATION AND SOCIETY

     What is really the basis of communication? they said that communication is the basic information that human has, commonly defined as the sharing of the symbols over distance in space and time. Seeing that human have the ability to comprehend. The definition of Communication is the activity of conveying meaningful information. Communication requires a sender, a message, and an intended recipient, although the receiver need not be present or aware of the sender's intent to communicate at the time of communication; thus communication can occur across vast distances in time and space. Why should we study communication and society? Communication improves culture of learning organizations and the behavior of individual attitude which sharpens the confidence levels of an individual, for instance, enabling one to connect with family, friends and society, finding a basis for conversation and social interaction, gaining insight into the circumstances of others(social empathy), helping to carry out social roles.finding out about relevant events and conditions in immediate surroundings, society and the world, finding out about relevant events and conditions in immediate surroundings, society and the world.
   Communication is easily overlooked, but the ability to communicate effectively is necessary to carry out the thoughts and visions of an organization to the people. The importance of speech and words whether through a paper or a voice is a communication medium to convey directions and provide synchronization. Without communication, there is no way to express thoughts, ideas and feelings. Communication is a necessity as we use it to network, spread ideas, and promote. Communicate effectively through well known mediums and convey it simply and precisely. The importance of communication is crucial to the success of your organization because you need to reach out in order to fulfill your mission.Communication is one of the important topics of organization behavior. Effective communication is a prerequisite for implementing organizational strategies as well as for managing day to day activities through people.

    What is the essence of society?Society is often understood as the basic structure and interactions of a group of people or the network of relationships between entities. In a society people developed communication which is a vital instrument used in socializing and interacting with others. More broadly, a society is an economic, social, or industrial infrastructure, made up of a varied collection of individuals since society is composed of different individuals, groups and families.
    How important is our society to us? Is it just something nice to have? Could we even do without it? Let's think about what proportion of the quality of life of a person depends on his own efforts and what part is due to his belonging to a society. At first sight it seems that nearly all is due to his own efforts. But if we imagine how we would live without the knowledge and the material things accumulated by the society in which we live, we would realize that we would live without electricity and water, because we have not invented the generation and use of electricity nor build water works.

      Essential relationship of Communication and Society is the existence of human being. Human beings exist since they can communicate through their surroundings. Hence communication created civilization, therefore communication can build society. So, since then, communication and society are already developed and guides humans to innovation leading to an advance stage of development and communication. Not only humans use communication but also other existing species. But humans was different, humans are intellect than other existing species in view of the fact that humans taught themselves how to use their common sense by teaching and studying symbols to communicate.

  We are living in an age when changes in communications, storytelling and information technologies are reshaping almost every aspect of contemporary life -- including how we create, consume, learn, and interact with each other. A whole range of new technologies enable consumers to archive, annotate, appropriate, and recirculate media content and in the process, these technologies have altered the ways that consumers interact with core institutions of government, education, and commerce.
  
Behavioral Pattern of Filipino Culture
  Few behavioral characteristics pattern of Filipino concepts they deem important in dealing with others. These behavioral patterns are are self-esteem (amor propio) embarrassment(hiya), obligation(utang na loob), getting along with others(pakikisama). These four concepts have proven very useful in attempting to understand Filipino behavior patterns. Although they merge at many points they don''t have significant independent manifestations. Ordinarily implicit and unspoken, they have great influence on the ways Filipinos deal with one another.
  For Filipinos an interpersonal relationship is more than an individual matter. One's reputation  and that of one's family is involved whenever one deals with others. One, including one's family, practices pakikisama towards the good and loyal friend. The friend and the friend's family do the same. this is the proper way of dealing with friends with Filipinos. This is why pakikisama is defined as the "Filipino value of 'belongingness' and loyalty to one's in-group". In the practice of pakikisama many things are unsaid. Mostly, things are in behavioral patterns. This is the typical way Filipinos relate with one another.
  Filipinos feel more at ease when their relationship with others is personalized, like family. "Offense is taken, not only by an individual, but by his extended family too. More then one person is shamed or obligated. While good personal relationships are primary, success or failure in this domain is more than an individual matter". This is why pakikisama is described as "a relatively persistent and consistent behavior pattern manifested in a wide range of circumstance". Pakikisama forms part of what what we call the ethos of Filipinos. It is one way Filipinos actually behave within the context of their relationships. Without relationships, it would not be possible to practice pakikisama.